Post by amirmukaddas on Mar 13, 2024 5:34:11 GMT
What does it really mean to optimize a website for search engines? Let's try to say something more about a topic that all SEOs should know perfectly. guide SEO optimization When I went to school there were concepts that I was sure I knew, but that I didn't know how to define and I always got very low marks in the questions. This sometimes depends on the lack of terminology and perhaps a little on the shyness of each person, other times on the lack of the key point of reasoning that is the basis of a definition. What is search engine optimization? Among the students of my SEO course there are many who already work on their own or for companies.
One of the first questions I ask is exactly the one you just read in the heading of this paragraph. The answers are of various types, but mostly I hear that optimization is the process by which keywords are chosen and inserted into the website to Denmark Telegram Number Data allow good positioning, the best ones talk to me in a simple way about categories and tags. I would like to try to say something more here in two lines, hoping to be useful at the cost of losing students. SEO optimization is a process that serves to orient the crawling of the Google bot for a website, so as to make it assign the right level of priority to the pages of the site itself.
In practice, SEO must structure both the taxonomies and the site code so that the bot understands that there are some contents that are more important than others and (among these) not all at the same priority level. The most important content must be that which is relevant to the site's business model . It goes without saying (corollary) that if a website does not have a business model, it makes no sense to talk about its SEO optimization. Corporate communication and SEO must therefore communicate to achieve visibility objectives . The question is: what are they?
One of the first questions I ask is exactly the one you just read in the heading of this paragraph. The answers are of various types, but mostly I hear that optimization is the process by which keywords are chosen and inserted into the website to Denmark Telegram Number Data allow good positioning, the best ones talk to me in a simple way about categories and tags. I would like to try to say something more here in two lines, hoping to be useful at the cost of losing students. SEO optimization is a process that serves to orient the crawling of the Google bot for a website, so as to make it assign the right level of priority to the pages of the site itself.
In practice, SEO must structure both the taxonomies and the site code so that the bot understands that there are some contents that are more important than others and (among these) not all at the same priority level. The most important content must be that which is relevant to the site's business model . It goes without saying (corollary) that if a website does not have a business model, it makes no sense to talk about its SEO optimization. Corporate communication and SEO must therefore communicate to achieve visibility objectives . The question is: what are they?